Developed by the Center for Media & Health for Girls Not Brides, this report looks at the opportunities and challenges of Entertainment-Education as a way to address child marriage. Informed by a range of practical and theoretical insights, the report analyses a selection of current initiatives, draws out key lessons and provides top tips for practitioners and donors of Entertainment-Education initiatives.
Direct Link to Full 56-Page 2016 Report: http://www.girlsnotbrides.org/wp-content/uploads/2017/02/Girls-Not-Brides_Entertainment-Education-and-Child-Marriage_ENG-DEC2016.pdf
Entertainment-Education, i.e. the use of radio, television, soap operas, theatre and comic books to affect positive social change is not new. Mass media and communication campaigns have been integral to a range of development efforts such as those working on sexual reproductive health, family planning and HIV/AIDS for decades. A growing body of research shows that Entertainment-Education has the potential to create change for individuals and communities on a range of development outcomes.
Извор: WUNRN – 15.02.2017